A company is looking for a Director of Ecommerce to take their direct-to-consumer business to the next level, focusing on improving the customer journey and driving revenue growth.
Key Responsibilities
Build and lead a conversion rate optimization program to improve key metrics like average order value and lifetime value through rapid A/B testing
Enhance the ecommerce and online shopping experience, including product presentation, inventory management, and website development roadmap
Implement SEO strategies, manage landing page optimization, and develop CRM & lifecycle strategies to improve customer experience post-purchase
Required Qualifications
Bachelor’s degree and 7 years experience leveraging ecommerce strategies to drive revenue
Proven track record in developing and executing e-commerce strategies that enhance customer experience and drive revenue growth
Experience managing ecommerce solution roadmaps and conducting tests
Strong analytical skills with proficiency in Shopify, Google Analytics, SEO tools, and ideally BI/data visualization tools like Amplitude, Metabase, Mixpanel
Experience with CRM/Lifecycle strategy and tools is considered a plus